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Content owners worldwide are increasingly losing billions of dollars every year due to unauthorized reproduction and distribution of their works. This has become such a nuance that the Indian film industry alone lost 700 jobs to piracy, as per an Ernst & Young survey.



Big Money to Bad People (Courtesy: MarkScan)

In India is slowly but surely making a transition to a digital age. At the forefront of this change is the Media & Entertainment industry, with ever increasing consumption of movies, music, software, e-books on internet and mobile platforms.
In this new landscape the biggest threat to the creative industry is piracy; and the use of internet for distribution of pirated movies and other media content.

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Online Piracy (Courtesy: INFACT)

In a short time the Internet has become an everyday part of modern life. It has had an enormous impact on society, government and business and is continuing to evolve. People now have instant access to information, products and services from all around the world via the Internet.
Along with its many benefits, the Internet has a darker side: the ability to move instantaneously enormous amounts of data around the world has enabled fraud and piracy.

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Introduction to Internet Piracy & Investigation (Courtesy: Graham Hagger Consulting for the Danish Patent Office)

The term ‘Piracy’ as a means of labelling the infringement of exclusive rights in creative works has a lengthy history and predates statutory copyright legislation.
Copyright holders also describe online copyright infringement, particularly in relation to peer-to-peer file sharing networks, as piracy.
The advertising, sale and distribution via the internet of any counterfeit products.

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Intellectual Property Protection and Enforcement Manual

Enforcement of intellectual property rights in retail and supply chain primarily deals with trade dress imitations and counterfeit products. There are two major facets in such a scenario:

  • Revenue leakage through market dilution, and;
  • Liability arising as a result of low quality counterfeit products;

Liability arising as a result of low quality counterfeit products Moreover, customer trust and brand value erosion are other underlying issues that can be addressed by the enforcement of IPR.

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Internet Enforcement

Content and IPR owners worldwide are increasingly losing billions of dollars every year due to unauthorized reproduction and distribution of their works. This has become such a nuance that the Indian film industry alone lost 700 jobs to piracy, as per an Ernst & Young survey.

Online Piracy (Courtesy: INFACT)

In a short time the Internet has become an everyday part of modern life. It has had an enormous impact on society, government and business and is continuing to evolve. People now have instant access to information, products and services from all around the world via the Internet.
Along with its many benefits, the Internet has a darker side: the ability to move instantaneously enormous amounts of data around the world has enabled fraud and piracy.

View Full Case Study ›

Introduction to Internet Piracy & Investigation (Courtesy: Graham Hagger Consulting for the Danish Patent Office)

The term ‘Piracy’ as a means of labelling the infringement of exclusive rights in creative works has a lengthy history and predates statutory copyright legislation.
Copyright holders also describe online copyright infringement, particularly in relation to peer-to-peer file sharing networks, as piracy.
The advertising, sale and distribution via the internet of any counterfeit products.

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Strategic Projects

INVESTIGATION:

Infrastructure Project Management Firm

An internet search for the target was conducted at www.google.com. Information about the company was found on its website (Link and screenshot are in Annexure 1). It is a part of a group of companies. The target was established in 1996. It is into engineering, procurement and construction of various power transmission and distribution projects (sub-stations). It works on B2B (Business to Business) and B2G (Business to Government) transactions. The target carries out various projects for State Electricity Boards and other private sectors. To date, the target has installed two 33KV sub-stations at Karnal, Haryana and a 66 KV sub-station at Kathua, J&K. The target is also a part of the National e- Government Plan and have set-up 2000 Common Service Centers for rural India.

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