OTT

New Media Piracy: End-to-end solution

With the growing market of OTT platforms, piracy has exploded reflecting a shift away from slow-to-download and risky .mp4 files to free internet streaming. The quality of pirated content has risen dramatically with instant access to new film releases, TV series and live sports accessed on illicit streaming devices. As a result, many rights owners are now facing real threats to their subscriber revenue due to the availability of cheaper, or even free, pirated content.

Piracy is a complex issue that cannot be addressed with a single solution or by targeting a single use case. As soon as new technological measures are put in place by content owners, pirates find a way to bypass them. At MarkScan, we disrupt the illicit distribution of content and return viewers to the legitimate value chain by using the right balance between technology, investigations and disruptions.